This case study focuses on the process of developing Airways’ website and mobile app, highlighting the challenges faced, solutions implemented, and the outcomes achieved. The project aimed to provide a user-friendly experience to customers, streamline the booking process, and improve customer engagement. The project also sought to enhance the brand image of the company by providing a modern, reliable, and efficient digital platform.
The company is the national airline of Kuwait, and it operates to destinations across the globe. With the ever-increasing use of mobile devices, the agency was faced with the challenge of enhancing its digital presence to reach its customers more efficiently. To achieve this, the company embarked on a project to develop a new website and mobile app that would enable its customers to access and book their flights seamlessly.
Our client required a website and mobile app (for iOS and Android) to allow the users to book their flights without any hassles. As the client had only website for the bookings, they were looking for mobile presence also to allow mobile users make flight bookings easily. We implemented one way and round way trip option into their app using the latest tools and technologies.
We had to make use of the same APIs that were used in their existing website while building the mobile app. Our team was in constant communication with the clients’ team to make sure that we use the right APIs into the apps we develop.
Why we chose this solution: We chose this solution because client was looking for improved customer experience and revenue generation.
1
By incorporating the One way & Round way trip option, customers were provided with greater flexibility and convenience when booking flights through the mobile app.
2
The One way & Round way trip option is a commonly used feature in most airline booking systems. Therefore, incorporating it into the mobile app aligns with the customer’s expectations and needs.
3
Providing a seamless booking experience through the mobile app gives the company a competitive advantage over other airlines that may not offer this feature in their mobile app.
4
By providing customers with a mobile app that has enhanced features, the agency can improve customer engagement and promote loyalty towards their brand.
01. One way & Round way trip option
The main feature of the project was the implementation of the One way & Round way trip option in Airways' mobile app, providing customers with greater flexibility and convenience when booking flights.
02. Integration with Airways' systems
The mobile app was integrated with Airways' existing systems to ensure a seamless and secure booking process.
03. Multi-platform support
The mobile app was designed to support multiple platforms, including iOS and Android, providing customers with a consistent booking experience across devices.
04. Improved brand image
The successful implementation of the booking feature contributed to the growth of Airways' digital presence and improved their brand image, positioning them as a modern and customer-centric airline.
Having a website and mobile app is crucial for airlines in today’s digital age, as they provide a range of benefits for both the airline and its customers. One of the primary benefits is the improved customer experience. Customers can easily book their flights online, saving time and effort. The mobile app provides added convenience, allowing customers to book and manage their flights on-the-go. Additionally, the website and mobile app can provide customers with access to important information, such as flight schedules, gate changes, and delays, in real-time.
The website and mobile app developed for Airways provide a range of benefits for both the airline and its customers, including improved customer experience, increased customer engagement, more efficient operations, and an improved brand image.
The client was very happy and satisfied with the deliverables. We monitor the performance and offer ongoing support and maintenance to the client.
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