Come Build Your Career at Vrinsoft

BUSINESS ANALYST TEAM LEAD

Desired Candidate Profile

The Business Analyst role is a customer facing role, needed for clear documentation of scope of work for various projects and for driving the projects to successful completion by continuously monitoring the quality. These projects are done for creation of elearning and LMS platform.

. Experience 5+ Years

. The Business Analyst manage successful delivery of projects by tracking and communicating progress to the customer. The Business Analysts get trained on various tools and techniques for data driven decision making.

. Analyze project aims and objectives and work with Subject Matter Experts (SMEs) to design the solution for customers.

. Tracking projects and communicating with customers.

. Tracking quality of work items created in projects and analyzing trend of defects to control quality.

. RUNNING SPRINTS, Manage JIRA.

. Manage project deliveries and coordinate with tech team.

. Managing QA team and their work output.

. Predicting risks in projects.

. Communicate effectively with the design, technical team and sales teams.

. Develop case studies and white papers after required industry analysis and bring out ROI clearly in case studies.

· Strong in logical reasoning and aptitude.

· Excellent written & verbal English skills.

· Good in explaining ideas

· Good logical skills

· Optimistic in nature

· Enthusiastic to learn new technology

· Be highly motivated to initiate projects and work under aggressive deadlines

· Having experience to work in service-based company

· Good Knowledge of SDLC

· Familiar with pre sales activity and document like BRD and Scope document.

· Understanding the whole software project scope and preparing various document like Feature list, Scope of Work, Functional Requirement Doc(FRD), SRS etc.

· Should be good at communicating, presenting ideas to clients.   BUSINESS ANALYST TEAM LEAD   Desired Candidate Profile The Business Analyst role is a customer facing role, needed for clear documentation of scope of work for various projects and for driving the projects to successful completion by continuously monitoring the quality. These projects are done for creation of elearning and LMS platform. . Experience 5+ Years . The Business Analyst manage successful delivery of projects by tracking and communicating progress to the customer. The Business Analysts get trained on various tools and techniques for data driven decision making. . Analyze project aims and objectives and work with Subject Matter Experts (SMEs) to design the solution for customers. . Tracking projects and communicating with customers. . Tracking quality of work items created in projects and analyzing trend of defects to control quality. . RUNNING SPRINTS, Manage JIRA. . Manage project deliveries and coordinate with tech team. . Managing QA team and their work output. . Predicting risks in projects. . Communicate effectively with the design, technical team and sales teams. . Develop case studies and white papers after required industry analysis and bring out ROI clearly in case studies. · Strong in logical reasoning and aptitude. · Excellent written & verbal English skills. · Good in explaining ideas · Good logical skills · Optimistic in nature · Enthusiastic to learn new technology · Be highly motivated to initiate projects and work under aggressive deadlines · Having experience to work in service-based company · Good Knowledge of SDLC · Familiar with pre sales activity and document like BRD and Scope document. · Understanding the whole software project scope and preparing various document like Feature list, Scope of Work, Functional Requirement Doc(FRD), SRS etc. · Should be good at communicating, presenting ideas to clients.

About the Role:

We are seeking a proactive and detail-oriented Junior Business Analyst to join our dynamic team. The ideal candidate will play a key role in bridging the gap between clients, technical teams, and business objectives — handling both pre-sales and post-sales activities efficiently. This role requires a blend of strong analytical skills, communication abilities, and a willingness to learn across diverse business domains.

Key Responsibilities:

Pre-Sales & Post-Sales Support: Assist in gathering requirements, preparing proposals, and ensuring smooth project handovers and client onboarding.

Independent Execution: Take ownership of tasks with minimal supervision and ensure timely delivery of milestones.

Cross-Department Collaboration: Liaise effectively with technical, marketing, sales, and operations teams to ensure end-to-end project clarity and execution.

Client Communication: Act as a point of contact for clients, manage queries, and ensure client satisfaction through regular updates and feedback loops.

Requirement Gathering & Analysis: Analyze client needs and translate them into clear, actionable requirements.

Problem Solving: Apply analytical thinking to resolve business challenges and propose logical, data-driven solutions.

Multi-Project Handling: Juggle multiple ongoing projects while maintaining focus on quality, timelines, and deliverables.

Learning & Development: Exhibit a strong learning attitude with openness to understanding new domains, tools, and technologies.

Pressure Management: Thrive in fast-paced environments, handling stress and multitasking with professionalism and composure.

JOB DESCRIPTION

Role Description
This is a full-time on-site Business Development Executive (BDE) role located in Ahmedabad. As a BDE, you will be responsible for identifying new business opportunities, building client relationships, and driving growth for the company.

Responsibilities

• A strategy focused on Business Development activities
• Arranging Business Development meetings with potential clients
• Conduct research and identify new revenue/business sources
• Keep records of sales, revenue, invoices, etc...
• Build long-term relationships with new customers
• Lead generation through bidding portal - Upwork
• Focus on repeat business while attracting new clients
• Training personnel and helping team members develop their skills.
• Target driven profile, must achieve personal and team targets

 

 Requirements

• Must have experience in IT Offshore sales and marketing.
• Strong communication skills and IT fluency.
• Multi-tasking
• Must be a good team player
• Flexible in time manage international leads
• Excellent organizational skills.
• Ability to flourish with minimal guidance, be proactive, and handle uncertainty.
• Proficient in software like Word, Excel, Outlook, and PowerPoint.
• Writing reports
• Providing management with reports and feedback

JD Engineering Manager

We are actively in the process of searching for an Engineering Manager and fine-tuning the job description for this role.

Role and Responsibilities:

As an Engineering Manager at Vrinsoft, you will play a crucial role in overseeing and guiding our engineering team. Your responsibilities will include but are not limited to:

Provide effective leadership to the engineering team, ensuring they are motivated, aligned with company goals, and continually growing in their skills.

Maintain a strong technical understanding of our products and technologies, and provide guidance to the team when technical challenges arise.

Hire new talent for the team and offer coaching and development opportunities.

Collaborate with project managers and other stakeholders to define project scopes, objectives, and resource requirements. Develop and manage project plans, budgets, and timelines.

Foster a culture of innovation, collaboration, and excellence within the engineering team. Support career growth and professional development of team members.

Lead research and development projects that produce new designs, products, and processes.

Implement and maintain quality control processes to ensure the delivery of high-quality, bug-free software products.

Identify potential risks and proactively address them to minimize project disruptions.

Efficiently allocate resources, manage workloads, and prioritize tasks to ensure projects are delivered on time and within budget.

Proficiency using presentation software to explain complex information to non-technical management personnel and other stakeholders

Requirement:

Past use of Agile/Scrum or similar collaborative tools

Proven supervisory and technical skills.

Data Analytical skills for evaluating information carefully and solving complex problems

Proven experience (10+ years) in software development and engineering management.

Exceptional problem-solving and project management abilities.

LEAD GENERATION EXECUTIVE

Desired Candidate Profile

Job Title: Lead Generation Executive

Department: Sales & Business Development

Experience: 2- 4 Years

Employment Type: Full-time

About the Role:

We are looking for a dynamic and results-driven Lead Generation Executive to join our growing sales team. The ideal candidate will be responsible for identifying potential clients, generating leads, and supporting the sales team in building a strong pipeline for IT services and solutions.

Roles and Responsibilities

Research and identify potential clients/respondents in target verticals (e.g. fintech, healthcare, e-commerce, logistics, etc.) using various channels (web research, LinkedIn, business directories, etc.).

Cold outreach: via email, calls, social media (LinkedIn etc.) to generate leads.

Qualify leads: evaluate prospect’s needs, budget, decision-making process etc., to assess fit.

Set appointments/demos/meetings between prospects and senior sales/business development team members.

Maintain accurate records of outreach efforts, follow-ups, lead status etc. in the CRM system.

Follow up with leads, nurture prospects, ensure continuous engagement until lead is ready to be passed to Senior sales executive.

Meet or exceed monthly/quarterly lead generation targets (number of leads, qualified leads, appointments).

Job Title: Mid-Level SEO Executive 

Experience: 2 to 4 Years 
Department: Digital Marketing / SEO 
Reporting To: Sr. SEO Executive / SEO Manager 

Job Summary: 

The Mid-Level SEO Executive will be responsible for executing SEO strategies to improve website visibility, search rankings, and organic traffic. The role involves managing on-page and off-page optimization, performing detailed website audits, and supporting branding and content marketing activities to enhance online presence and lead generation. 

Key Responsibilities: 

1. On-Page Optimization 

• Perform keyword research and mapping to relevant offpage activities. 

• Optimize Meta tags, headings, images, and internal linking structure. 

• Implement schema markup, canonical tags, and SEO-friendly URLs. 

• Conduct regular on-page audits to identify and fix technical and content-related issues. 

• Collaborate with the content and design teams to ensure SEO best practices are applied to new and existing pages. 

2. Off-Page Optimization 

• Plan and execute link-building campaigns (guest posting, directory submission, outreach). 

• Analyze competitor backlink profiles and identify new link opportunities. 

• Maintain healthy link profiles and disavow harmful backlinks. 

• Work on increasing domain authority and organic visibility through ethical SEO practices. 

• Support the creation and optimization of content for blogs and landing pages. 

• Suggest content ideas that drive traffic, engagement, and conversions. 

 

3. Website Audit & Technical SEO 

• Conduct detailed website audits covering technical, structural, and content issues. 

• Identify crawl errors, broken links, indexing issues, and duplicate content. 

• Ensure website performance, mobile responsiveness, and loading speed are optimized. 

4. Reporting & Analysis 

• Monitor keyword performance, organic traffic, and user engagement using analytics tools. 

• Prepare weekly/monthly SEO performance reports. 

• Identify opportunities for improvement based on data insights and trends. 

• Stay updated on Google algorithm changes and SEO best practices. 

 

Required Skills & Tools: 

• Strong knowledge of On-Page and Off-Page SEO techniques. 

• Hands-on experience with tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, and Screaming Frog. 

• Understanding of HTML, CSS, and CMS platforms (WordPress, Shopify, etc.). 

• Good understanding of branding and content marketing fundamentals. 

• Excellent analytical and problem-solving skills. 

• Strong communication and teamwork abilities 

 

Key Performance Indicators (KPIs): 

• Improvement in keyword rankings and organic traffic. 

• Growth in website visibility and domain authority. 

• Successful completion of website audits and implementation of recommendations. 

• Quality and quantity of backlinks generated. 

• Contribution to content and branding goals. 

 

Education & Qualifications: 

• Bachelor's degree in IT, Communications, or related field. 

• 2–4 years of proven SEO experience (agency or in-house). 

Job Title: PPC Executive 

Experience: 2–3 Years 
Department: Digital Marketing 

Job Summary: 

We are seeking a results-driven PPC Executive with 2–3 years of experience in managing and scaling paid marketing campaigns. The ideal candidate will be responsible for planning, executing, and optimizing campaigns across Google Ads and other paid platforms to drive qualified leads, improve ROI, and support business growth. 

Key Roles and Responsibilities: 

Campaign Management: 

• Independently manage and optimize Google Ads campaigns (Search, Display, Remarketing, and YouTube). 

• Launch and scale campaigns with a focus on high-intent search, account-based marketing, and funnel optimization. 

• Conduct keyword research and identify audience segments aligned with business and sales objectives. 

• Manage daily campaign budgets, ensure cost efficiency, and improve performance. 

Performance Analysis & Reporting: 

• Generate weekly and monthly performance reports (CTR, CPC, CPL, ROAS, Impression Share). 

• Analyze performance data and provide actionable insights and recommendations for optimization. 

• Track and report on goal conversions, lead quality, and ROI across campaigns. 

Optimization & Strategy: 

• Continuously monitor and enhance campaign KPIs (CTR, Conversion Rate, CPA, ROAS). 

• Conduct A/B testing on ad copies, visuals, and landing pages for conversion improvement. 

• Utilize tools such as SEMrush, SpyFu, and Auction Insights for acompetitive benchmarking. 

• Collaborate with the design and development team to build or enhance landing pages for CRO (Conversion Rate Optimization). 

• Experiment with new ad sets, creatives, and strategies as per market trends and seasonality. 

Collaboration & Leadership: 

• Coordinate with cross-functional teams including SEO, Design, and Content for aligned campaigns. 

• Share campaign insights with management and marketing teams for strategic planning. 

• Support and train junior team members when required, ensuring knowledge sharing and best practices within the PPC team. 

 

Required Skills & Experience: 

• 2–3 years of proven experience in PPC and performance marketing (agency or in-house). 

• Expertise in Google Ads (must have 2+ years continuous experience) and hands-on exposure to Microsoft Ads, Facebook Ads, LinkedIn Ads, and Twitter Ads. 

• Experience handling MCC accounts with a proven conversion rate of 9% or higher. 

• Strong analytical and reporting skills — ability to blend quantitative and qualitative data for performance improvement. 

• Familiarity with A/B testing, conversion tracking, and audience segmentation. 

• Excellent communication and copywriting skills with a good understanding of user intent and marketing psychology. 

• Detail-oriented, self-motivated, and capable of working independently while meeting lead generation targets. 

Preferred Qualifications: 

• Certification in Google Ads / Google Analytics. 

• Knowledge of tools like Google Tag Manager, Hotjar, and Data Studio. 

• Experience working in IT, B2B, or digital agency environments. 

SENIOR BUSINESS DEVELOPMENT EXECUTIVE(SR. BDE)

 

Department: Sales & Business Development

Reports To: BDM

 

Job Summary:

We are seeking a highly motivated and experienced Senior Business Development Executive (BDE) to join our growing IT services company. The ideal candidate will have a strong background in IT services sales and will be responsible for identifying new business opportunities, driving revenue growth, and building lasting client relationships. As a Senior BDE, you will play a crucial role in the company’s success by generating leads, closing deals, and contributing to overall business expansion.

 

Key Responsibilities:

Identify and pursue new business opportunities within the IT services industry, including IT consulting, software development, cloud solutions, and managed services.

Build and maintain strong relationships with new and existing clients, understanding their needs and positioning relevant IT service offerings.

Lead the end-to-end sales process, from prospecting and generating leads to negotiating and closing deals.

Collaborate closely with the marketing, technical, and delivery teams to ensure alignment between client requirements and service offerings.

Prepare and deliver compelling proposals, presentations, and bids to clients, ensuring a clear value proposition and addressing client needs.

Develop and maintain a pipeline of qualified leads and sales opportunities, ensuring accurate forecasting and meeting sales targets.

Stay up to date with the latest trends in the IT services industry and the competitive landscape to provide insights and recommendations for business development strategies.

Attend industry events, conferences, and networking opportunities to expand the company’s market presence and generate leads.

Work closely with the delivery team to ensure smooth onboarding and satisfaction of new clients.

Provide regular reports and updates on business development activities to senior management.

 

Qualifications:

Bachelor’s degree in Business, Information Technology, or a related field (MBA is a plus).

5+ years of experience in business development, sales, or a related role within the IT services industry.

Proven track record of successfully driving business growth and meeting/exceeding sales targets.

Strong understanding of IT services, including software development, cloud computing, cybersecurity, and IT infrastructure.

Excellent communication, negotiation, and presentation skills.

Ability to build and maintain strong relationships with clients and stakeholders.

Strong analytical and problem-solving skills with a focus on results.

Ability to work independently and as part of a team in a fast-paced environment.

Self-motivated, proactive, and adaptable with a passion for driving business success.

 

Preferred Skills:

Experience with CRM software (e.g., Salesforce, HubSpot).

Knowledge of industry-specific certifications and standards.

Ability to manage multiple client accounts simultaneously and prioritize tasks effectively.

Department: Business Development
Location: Ahmedabad (or specify your location)
Employment Type: Full-time

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About the Role:

We are looking for a result-driven Inbound Manager to lead and optimize our inbound lead generation efforts for IT services. The ideal candidate will be responsible for managing inbound channels, qualifying leads, optimizing marketing funnels, and collaborating closely with sales and marketing teams to convert prospects into business opportunities.

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Key Responsibilities:

• Lead Management & Conversion

  • Manage and nurture inbound leads coming through multiple channels (website, LinkedIn, email campaigns, marketplaces, etc.).

  • Qualify, prioritize, and assign leads to the sales team based on relevance and potential.

  • Track and report on lead flow, conversion rates, and ROI from inbound activities.

• Inbound Strategy & Optimization

  • Develop and execute strategies to increase quality inbound leads through SEO, content marketing, PPC, and organic campaigns.

  • Work closely with the digital marketing team to refine landing pages, CTAs, and lead magnets for higher conversion.

  • Ensure timely and personalized follow-up communication to improve engagement and deal closure.

• Collaboration

  • Coordinate with Business Development Executives and Sales Managers to ensure smooth handover and tracking of inbound leads.

  • Work with the marketing team to align campaigns with target audience and service offerings.

  • Share feedback and insights from leads to help refine targeting and messaging strategies.

• Analytics & Reporting

  • Maintain dashboards and performance metrics related to inbound leads, conversion, and pipeline growth.

  • Monitor KPIs like CPL (Cost per Lead), MQL to SQL conversion, and average response time.

  • Prepare weekly and monthly performance reports for management review.

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Required Skills & Experience:

• Proven experience (4–8 years) in inbound marketing, lead generation, or sales operations within an IT service or software company.

• Strong understanding of CRM tools (e.g., HubSpot, Zoho, Salesforce, or Apollo.io).

• Familiarity with SEO, SEM, Google Ads, and content marketing.

• Excellent communication, analytical, and coordination skills.

• Data-driven mindset with a focus on measurable outcomes.

• Ability to multitask and work collaboratively across teams.

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Preferred Qualifications:

• Bachelor’s degree in Marketing, Business, or IT.

• Certification in Inbound Marketing, HubSpot, or Google Analytics (preferred).

• Experience working with international clients (US, UK, Australia, or Middle East markets).

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Business Analyst.

Desired Candidate Profile

· Strong in logical reasoning and aptitude

· Excellent written & verbal English skills

· Good in explaining ideas

· Good logical skills

· Optimistic in nature

· Enthusiastic to learn new technology

· Be highly motivated to initiate projects and work under aggressive deadlines

· Having experience to work in service-based company

· Good Knowledge of SDLC

· Familiar with pre sales activity and document like BRD and Scope document

· Understanding the whole software project scope and preparing various document like Feature list, Scope of Work, Functional Requirement Doc(FRD), SRS etc.

· Should be good at communicating, presenting ideas to clients

Senior Python Developer.

Senior( 3 years to 4 year's experience) - 1 Positions

Work experience as a Python Developer - 3+ year

Expertise in at least one popular Python framework (like Django, Flask or Pyramid)

Knowledge of object-relational mapping (ORM)

Familiarity with front-end technologies (like JavaScript and HTML5)

Team spirit

Good problem-solving skills

Good English communication

Client Communication

Experience : 3 - 4 years.

Key Responsibilities: 

• Design, develop, and maintain cross-platform mobile applications using React Native. 
• Write clean, maintainable, and well-documented code in JavaScript/TypeScript. 
• Implement state management using Redux for scalable application development. 
• Collaborate with designers, backend developers and product managers to deliver seamless user experiences. 
• Optimize applications for performance, scalability and responsiveness. 
• Debug and resolve technical issues, ensuring application stability. 
• Stay updated with the latest trends and best practices in mobile development. 
• Provide technical leadership, mentoring and guidance to junior developers. 
• Take ownership of projects with a proactive approach to problem-solving. 

 

Required Skills: 

• Proven experience in React Native development with a focus on performance and scalability. 
• Strong proficiency in React Native, JavaScript and TypeScript. 
• Solid understanding of Redux and other state management libraries. 
• Experience integrating RESTful APIs and third-party libraries. 
• Knowledge of mobile app build tools (Xcode, Android Studio, Gradle). 
• Familiarity with mobile app deployment on iOS and Android stores. 
• Strong problem-solving and debugging skills. 
• Excellent communication, teamwork and leadership abilities. 
• Experience with native integrations, debugging and deployment on both iOS and Android platforms. 

 

Good to Have: 

• Experience with React.js or other frontend frameworks. 
• Exposure to CI/CD pipelines for mobile apps. 
• Understanding of native modules (iOS/Android). 

Job Title: Sr. SEO Executive 

Experience: 4 to 7 Years 
Department: Digital Marketing / SEO 
Reporting To: SEO Manager 

Job Summary: 

We are seeking an experienced and data-driven Senior SEO Executive to join our growing digital marketing team. The ideal candidate will be responsible for developing, implementing, and managing comprehensive SEO strategies that drive organic growth, improve keyword rankings, generate leads and increase website visibility across search engines. You will work closely with the content, design, and development teams to ensure SEO best practices are applied throughout all digital channels. 

 

Key Responsibilities 

1. On-Page Optimization 

• Conduct comprehensive website audits and identify improvement opportunities. 

• Optimize web pages, blogs, and landing pages for targeted keywords and search intent. 

• Ensure proper implementation of meta tags, header tags, schema markup, alt text, and internal linking. 

• Collaborate with content writers to create SEO-friendly content aligned with keyword strategy. 

• Improve site structure, crawlability, and user experience to enhance rankings. 

• Monitor Core Web Vitals, site speed, and mobile responsiveness. 

• Regularly track ranking performance and optimize accordingly. 

2. Off-Page Optimization 

• Develop and execute link-building strategies (guest posts, outreach, PR backlinks). 

• Identify and build relationships with relevant websites, influencers, and publishers. 

• Manage link profile health and perform backlink audits to remove toxic links. 

• Implement effective off-page strategies to increase domain authority and brand visibility. 

• Monitor competitors’ backlink strategies and identify new opportunities. 

3. Technical SEO 

• Work with the development team to fix crawling, indexing, and technical issues. 

• Monitor XML sitemaps, robots.txt, canonical tags, and redirects. 

• Optimize website architecture for better indexing and ranking performance. 

• Conduct regular technical audits and ensure SEO best practices are followed across the site. 

4. Keyword Strategy & Analytics 

• Conduct in-depth keyword research to identify short-tail and long-tail opportunities. 

• Map keywords to content and pages strategically. 

• Track keyword performance and analyze trends using analytics tools. 

• Generate detailed SEO performance reports (traffic, ranking, conversion metrics). 

5. Team Management 

• Lead, guide, and mentor junior and mid-level SEO executives. 

• Assign daily tasks, monitor performance, and ensure timely deliverables. 

• Conduct training sessions to upskill team members on SEO tools and trends. 

• Coordinate with the content, design, and development teams to implement SEO plans. 

• Review team reports and provide actionable feedback for improvement. 

6. Reporting & Strategy 

• Present monthly performance and progress reports to management. 

• Suggest and implement data-driven strategies for continuous improvement. 

• Stay updated on Google algorithm changes, SEO tools, and emerging digital marketing trends. 

Key Performance Indicators (KPIs): 

• Growth in organic website traffic. 

• Improvement in keyword rankings (Top 10 / Top 3). 

• Increase in domain authority and organic conversions. 

• Timely completion of audits and optimization tasks. 

• Team performance and delivery quality. 

 

Required Skills & Qualifications: 

• Bachelor's degree in marketing, IT, Communications, or related field. 

• 4–7 years of proven experience in SEO (agency or in-house). 

• Strong knowledge of on-page, off-page, and technical SEO. 

• Hands-on experience with SEO tools: Ahrefs, SEMrush, Screaming Frog, Google Analytics, Google Search Console, Moz, etc. 

• Familiarity with CMS platforms (WordPress, Shopify, Magento). 

• Analytical mindset with strong reporting and problem-solving skills. 

• Excellent communication and Jr.SEO team management abilities. 

Preferred Skills: 

• Knowledge of HTML/CSS basics for SEO implementation. 

• Experience in local SEO, eCommerce SEO, and international SEO. 

• Understanding of conversion rate optimization (CRO) and analytics tracking. 

TRAINEE BUSINESS DEVELOPMENT EXECUTIVE JD

Sales Intern – Roles & responsibilities

Gain a deep understanding of the company's custom software solutions, including features, benefits, and use cases

Participate in product training sessions and workshops to develop comprehensive product knowledge

Conduct research on target industries, market trends, and competitor offerings to understand the competitive landscape

Analyze market data and customer insights to identify potential opportunities and challenges

Learn strategies for lead generation, including cold calling, email outreach, and social selling

Shadow experienced sales representatives to observe the sales process from prospecting to closing

Assist in preparing sales materials, presentations, and proposals for client meetings

Learn effective communication skills for interacting with clients and prospects via phone, email, and in-person meetings

Assist in responding to client inquiries, scheduling appointments, and following up on leads

Gain hands-on experience with the company's CRM system by inputting and updating lead information, tracking sales activities, and generating reports

Participate in ongoing training and development programs focused on sales skills, industry knowledge, and professional growth

Take initiative to self-educate and stay updated on industry trends, sales techniques, and software developments

Having an IT background would be extra advantage