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  • Post Author
    By admin
  • Post Date
    Wed Apr 21 2021

How to Reduce the Bounce Rate of your Website

As we all know, Bounce rate is a term of web traffic analytics and it indicates the percentage of visitors to a particular website who navigate away from the site after viewing only one page. The Internet Marketing experts have a goal to reduce the bounce rate of their clients’ sites. Reducing the Bounce rate on pages that have ultimate user engagement can lead the business owner to have the most possibilities of conversion. More visitor engagement is good for expanding the business. Here I am discussing the effective general considerations that will certainly reduce the bounce rates.

Avoid Pop-Ups:
Pop-Ups are the most irritating modules integrated in the site. Many people feel annoyed to get the Pop-Ups, and quickly switch to the other website. Internet Marketing experts recommend to avoid the Pop-Ups for the optimum user experience.

Intuitive Navigation:
When you fail to integrate the clear and proper paths of all pages, then visitors will surely move away from your site, without wasting time. Make it easy for them to reach the content or services they are looking for, with the minimum clicks.

Impressive web designs:
The web designs leave a very first impression of your site. Design your website considering the targeted audience. Optimize the appropriate themes, font styles, color combinations appropriately to attract the visitors for a while.

Mobile Friendly site with minimum loading time:
In the modern days, none of the visitors will prefer waiting for your site to be loaded taking a long time. Instruct the web designers and developers for reducing the site loading time. As per the latest advancements, visitors wanted to land on the mobile friendly sites only. The sites that are not user friendly have the maximum bounce rate.

Be tricky to place the advertisements on the web:
Google has also started to penalize the pages that have too many ad units. It is recommended to avoid the standard ad units.

Split up the long posts:
People generally do not prefer to read the long posts. Split the long posts with the segmentation. The long posts on the website, seems like a massive literature and research journal. Upload the text with the subheadings and try to define it by giving the points. Visitors will spend a good time on the page when they find some informative details and impressive designs on the site.

Apart from all these, you must clear all the aspects of SEO (Search Engine Optimization)


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